What I learned on my summer vacation: Part 5

Part of a series of post-Creative Freelancer Conference postings: 5. Look for trends in your industry and target markets: what is the next direction? What is going away? (inspired by Petrula Vrontikis’ keynote session) These days, I’m finding it’s not enough simply to stay current with software — staying on top of industry and marketing trends is crucial. Lately, I find myself reading and learning about social media marketing and SEO, in addition to keeping up with my design reading.