Social media + handwritten notes = great marketing strategy
Personalized notecards by Business Greetings by Lidia Varesco Design
I recently read an article in Deliver magazine
about the company SimplySoles
, who successfully combines their social media strategy with handwritten thank you notes to customers.
Being a graphic designer
who uses social media as well a greeting card designer,
I can completely relate to this—it’s the same approach I take with my business. I love being able to stay in touch and make connections via social media, but I feel strongly about using handwritten communications as well. There’s just something about a handwritten note that can’t be reproduced online.
Personally, I love receiving a card in the mail so I make an effort to send notes to clients and vendors regularly. Not only is sending a note to someone a nice thing to do, but it helps your businesses stand out from your competition and allows you to stay top-of-mind with clients and customers.
Get out your pen and stamps and start writing some cards!
Read the article here.