Amy, the founder of Tribe Wellness, came to us for branding and marketing materials for her newly-launched company which offers health coaching for families. We created a logo concept inspired by the Tree of Life, a traditional symbol of interconnectedness. The beauty of the logo was that it also incorporated the three components of their coaching program. In addition to the Logo and Program Icons, we created a Workbook Cover and Worksheets, One-Sheet and an "RX Pad" leave-behind for doctor's offices. The Tribe Wellness website was created by Tasty CMS (who just happens to host my website!)
Lidia did so much more for my new business than designing a logo and marketing materials. She actually brought it to life! Her expertise and insightful ideas helped to create an entire brand image for Tribe Wellness. Couldn't have done it without her!
– Amy Nadelen, President, Tribe Wellness, Inc.
We worked with Justin Blair & Company to create a brand identity and retail packaging for a line of foot care products that was being introduced to a new market, the beauty and spa industry. The goal was to create a design tailored to this market that emphasized the product's benefits. We designed packaging, as well as other materials for a trade show where the new product line was being launched (POP merchandiser, magazine ad, and trade show display).
As a small business owner looking to quickly and effectively bring new products to market, the work of Lidia Varesco Design has been indispensable. Lidia brings the energy and creativity needed to differentiate our products from others in the market.We have worked with Lidia on multiple projects over the past three years with great success. She is prompt, creative and always listens to our needs.